Promote the Benefits of Travel
Benefits of Travel PSAs Toolkit US Travel Association WED, FEBRUARY 24, 3:51PM PSTIn partnership with the U.S. Travel Association to amplify the case for why travel matters, the Travel Channel created four public service announcements to promote the benefits of travel. Three 15-second spots promoting the benefits of travel for health, education and creativity and job performance, as well as a 30-second spot promoting the benefit to overall well-being, are available for download.
Continue ReadingEver-Evolving Mecca
MeetingsMedia.com WED, FEBRUARY 24, 3:50PM PSTIn the past, planners who brought a meeting to Las Vegas could be forgiven for thinking that they were, well, a bit small for the town.After all, mammoth events like the Consumer Electronics Show constantly came and went. Everyone loved Las Vegas, and visitation just kept increasing. Eighty percent of the city?s business came from weekend leisure travelers, while 20 percent was weekday business travelers who used the same facilities at different times, close to a perfectly efficient business model.
Continue ReadingIMEX America Expands
Mimegasite.com WED, FEBRUARY 24, 3:49PM PSTCiting strong demand from associations, hotels and agencies, IMEX America has expanded its hosted buyer program just four months after launching it, the IMEX Group announced today. Originally designed to accommodate 1,500 hosted buyers?making it the largest-ever hosted buyer program at a U.S. trade show?IMEX America will now host 2,000 hosted buyers when it launches in Las Vegas in October 2011.
Continue ReadingObama sets record straight: 'I love Vegas'
Washingtonpost.com WED, FEBRUARY 24, 3:47PM PSTPresident Barack Obama is setting the record straight - he loves Las Vegas. And Las Vegas was glad to hear it.
Continue ReadingCIC Launches Campaign, Study
MeetingsFocus.com MON, FEBRUARY 1, 2:16PM PSTThe Convention Industry Council is launching a trade and consumer marketing campaign promoting the face-to-face meetings industry dubbed "Face Time. It Matters."
Continue ReadingeMarketing Kit
Help your attendees and exhibitors with useful, Vegas-focused graphics and links from LVCVA.
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