Las Vegas Ranked No. 1 for Recent Major Meetings
DestinationMAP, a series of studies of major meeting and convention decision makers, recently ranked Las Vegas as the No. 1 destination for large (300+ participants) major meetings in the past two years. In addition, Las Vegas ranked among the top five on several of the 26 travel destination image attributes covered, including:
- Popular Place
- Number of hotel rooms
- Good nightlife
- Good shopping
- Pre and post event tourism opportunities
- Easy for delegates to get to
- Upscale hotels
Among meeting planners, Las Vegas was among the top three meeting destinations overall, based on past visits and familiarity.
Las Vegas ranks among the top ten meeting destinations for meetings occurring within the next two years.
Meeting planners ultimately ranked Las Vegas as the No. 4 convention site overall. Las Vegas was in the top five destinations for “adequate trade exhibit facilities” and “upscale hotels in immediate vicinity of convention center or venue,” as well as the top ten for “state-of-the-art technology,” “sufficient exhibit space,” “good banquet facilities,” “adequate seating for largest sessions” and “upscale food options in proximity to convention center.”
DestinationMAP XVI, published in late 2015, is the most recent in a continuing series of brand image/marketing studies conducted among a national sample of major meeting and convention decision makers. DestinationMAP covers 40 major destinations in North America and is conducted every two years.