Get the Vegas Edge
The bottom line: Hosting your event in Las Vegas maximizes attendance. Here's why, and how:
Among surveyed trade shows ...
- Attendance INCREASED an average of 9 percent when shows rotate into Las Vegas
- Attendance DECREASED an average of 4 percent when shows rotated out of Las Vegas
Las Vegas convention delegates sneak away from meeting sessions.
Las Vegas trade show delegates spend more time on the show floor.
- 11.3 hours vs. the average 8.6 hours in other cities
Las Vegas conventions do not attract "serious" delegates
Many Las Vegas trade show attendees have the "final say" for buying decisions (42%).
Source: Exhibit Surveys - 2017